Unleashing Profit Potential
Trends & Industry Overviews
Vijay Menon
Founder
Butter Payments
Charles Rosenblatt
Chief Commercial Officer
Butter Payments
12.50-1.05 – Meeting Slot 9
1.10-1.35 – Meeting Slot 10
1.40-2.00 – Meeting Slot 11
Networking Opportunities
8 Finalists
7 minutes presenting
Investment Opportunities
Exposure Opportunities
Pet Connects Best in Show Alumni join us back on the main stage to showcase how far they've come and provide insight for this year's finalists.
Scaling Smarter
Asia is home to some of the fastest-growing, most digitally advanced pet economies in the world. For U.S. pet brands eyeing global growth, the opportunity is enormous.
We unpack how success demands a hyper-local strategy, what it takes to win in markets like China, Japan and South Korea, from regulatory navigation and platform preference to pricing nuance and cultural fit.
Learn how to localize, partner smartly, and build lasting traction in the region.
Trends & Industry Overviews
Engaging Pet Parents
Unleashing Profit Potential
Investment Opportunities
Nicole Lin
Country Manager USA
Alibaba
Pet acquisition is more than a moment—it’s a market maker. From shelters to retail to clinics, this panel explores how embedding early education can combat the misinformation that’s widening the gap between pet parent intention and outcomes.
From TikTok tips to treatment hesitancy, hear from leaders leveraging triage tools, connected platforms, and retail-embedded education to rebuild trust, reassert expert guidance, and drive better compliance and care outcomes in a digital-first world, creating life time customers along the way.
Trends & Industry Overviews
Unleashing Profit Potential
Engaging Pet Parents
Investment Opportunities
Moderator
Bruce Truman
President and Founder
BLT Technology & Innovation Group
Tori Williams
Founder
Lemonade Coaching & Consulting
Joe Watson
President & CEO
Petland
What happens when a one-time DNA test becomes the gateway to an entire pet parent journey? This case study unpacks a bold pivot to D2C—why it was made, what it takes to win, and how content, curation, and community can turn data into daily engagement, recurring revenue, and lasting brand loyalty.
Trends & Industry Overviews
Amish Desai
CEO & Board Member
Embark Veterinary
Amish Desai is a seasoned executive known for leadership in consumer retail across financial, retail, and strategic development areas. As CEO and Board Member of Embark Veterinary, Inc., a global leader in dog health and genetics, he drives customer-centric innovation and multi-channel growth strategies.
Appointed CEO in December 2023 after serving as CFO since July 2022, Amish brings over 20 years of consumer-focused leadership across multi-scale global brands. His extensive retail experience includes transformational roles at Victoria's Secret, Henri Bendel, and J. Jill, where he played a key role in the company's transition from private equity to a successful public offering. Previously, as Senior Vice President at Rue Gilt Groupe, he led comprehensive finance functions including M&A and strategic planning.
Amish's expertise spans strategic planning, financial planning and analysis, retail operations, customer insights, and business acquisition integration across multinational public and private companies. His focus at Embark centers on accelerating innovation, expanding category awareness, and growing multi-channel distribution while supporting pet parents through core DNA offerings and new product development.
He began his career at Deloitte and holds an MBA from Lehigh University. Amish is a Certified Public Accountant and Certified Management Accountant, serves as an advisory board member to Stylecard, Vice Chairman and board member of the South Shore YMCA, and is a founding member of The F Suite, connecting executives across leading venture capital and high-growth technology companies.
A revolution in personalised pet health is underway powered by smarter diagnostics, real-time data, and rising consumer demand. With the benefit of hindsight from human health, the pet industry has a unique opportunity to leapfrog old barriers and define the next growth frontier. Discover what it takes to lead the charge.
Trends & Industry Overviews
Jamie Smith
CEO
Innovative Pet Lab
Mildred Munjanganja
Chief Business Development Officer
Allivet by Tractor Supply